April 23, 2008

Easy Curves

In class on Tuesday Dr. Lucas mentioned this infomercial on the "breast enhancer" called easy curves. I thought I would post it because I think it is interesting how they try and pass this as a quality product. I mean they do a good job of getting women who have an already big bust size and they have them test the product. We are suppose to believe that because they used easy curves they got bigger breasts. It just goes to show you that some people will do anything or buy anything to try and fit the mold of our society. You can't tell me that someone who has a small chest can change everything by using easy curves. It is commercials like these that try and make you feel bad about your body so you buy their product. At least they aren't trying to sell drugs to enhance your breasts, I'll give them that.

What are your thoughts on this product?

http://youtube.com/watch?v=8ur9piNe4fs&feature=related

10 comments:

Ashley said...

I am not against these products. If someone wants to be fooled into thinking it works, then by all means go right ahead. I am also not at all against plastic surgery. I truly believe that people can work towards making themselves happier if they change something about their physical appearance. I link this to our discussions about transgendered individuals. We learned that this is the only type of psychological disorder that can be 'cured' by surgery. I have seen a lot of shows (from many different angles), where individuals almost always report being happier about themselves and about life in general after their surgery. The only time I have heard of people not being happy is when their surgery goes wrong or they do not get the results they wanted. I believe that is a risk you take when you choose to go under the knife.

classblogger said...

I think that appearance deffinitely has an affect on the way you live your life. If someone is self-concious about a part of their body and is able to fix it with a product, I think the more power to them. If a person is changing because someone else is making them, I think that is a problem. I know society has it's pressures, and that is hard sometimes, but it is the person's decision what they want to do about their appearance in the end.

Anonymous said...

The media and Hollywood have put such a huge emphasis on appearance that that is why products like this prolifereate. While I am not against products like this, if they would only work, they sadly usually are just scams. These companies prey on people's insecurities. I think if you want to change your looks, then go. There is nothing wrong with not being happy with some aspect of how you look. But the message that videos and magazines and television shows send to females is a look that even with plastic surgery or products such as this, they are still unattainable except for a very few. The idea that you are not successful without bigger boobs, or plumper lips has become absurd. If people want to change their looks for themselves that is much easier to understand then if they want to change to be accepted or to get someone else's attention.

UNLstudent said...

Prince Charming- I agree with you on this one. I think that if someone would be happier on the inside by changing the way they look on the outside then by all means go at it. The only thing that I don't agree with are the scams that feed on people being insecure; I don't know if this product actually works or not, but I'm hoping it does since they are trying to sell it.

Meghan Francis said...

This commercial is ridiculous. I really like how they use a woman doctor to say that it’s safe and then to build her credibility (and remind you she IS a professional) they have her looking and writing on charts. I think the choice of having a doctor who is a woman, an attractive woman at that, endorse this product is a smart, but blatant move that uses gender to convince women, “Hey if this lady says this product works, then I trust her, because she’s a woman and she knows what it’s like”. I think it’s also interesting that when they show the women using the Easy Curves, they are either in bed or relaxed which reinforces the idea that women’s exercise does not involve a whole lot of activity, i.e. women use treadmills or stair masters while men lift weights and play sports. I mean honestly, another way to get firmer breasts is to bench press because it works the muscles in your chest, but instead of telling women to try that, they have to make and market a different, more “woman friendly” product. They really do play into the fact that most women are not completely satisfied with their bodies. I think it is also worth mentioning that when you watch this video, look to the side at the related videos. One is of a hefty woman talking about how she purchased Easy Curves, but it turns into like a weird porn. The other videos aren’t any better. I just thought it was weird that YouTube brought up these videos that were so demeaning to women; obviously that says something about this product.

Anonymous said...

Mi familia y yo quisimos tomar unas vacaciones a un lugar el lado de los Estados Unidos. Elegimos Colombia, con que linda el Mar Caribe. Dejamos los Estados Unidos por avión y viajamos durante horas antes de aterrizar en una ciudad grande llamado Medellín. Una vez que nosotros llegamos, dejamos el aeropuerto y anduvimos la cuidad.

This is in response to what killerqueen says about the commercial using a female doctor to perhaps persuade women to use the product. After all if a woman says it works and she's dressed like a doctor then it must work, they use this same ploy for a weight loss product commercial that I have seen on TV. It has all women as former customers touting their "fat loss" not just weight loss and the spokes person is a woman in a white "medical" coat. I find these subliminal or not so subliminal messages to be insulting, but I am sure that there are many people, especially women desperate to lose weight, or have bigger boobs, fall for this kind of advertising.

So There I Was...ThouDEEPght said...

In response to Killer Queen, do you realize that while bench pressing may make a woman's breast firmer, it will also make them smaller which the purpose behind Easy Curves is to increase their size. As a woman loses body fat her cup size will also decrease because breast tissue is mainly composed of adipose tissue (fat).

I feel that it is interesting how many companies are using marketing strategies that are playing off of individuals insecurities that the media has created by overwhelming us with unobtainable standards for both men and women.

jenna said...

I think these companies are ridiculous and I am sick of the media and society telling people that they are not good enough and you need to do this and that to be good enough. I was channel surfing the other day and seriously on over half of the channels where commercials and infomercials on how to lose fat, or tone this, or make this part bigger. I was getting so upset and disgusted with media.

sally sue said...

This is absolutely rediculous, but you're right, at least it's not drugs. As we are all awre body image is just looked at way to highly in our society. WIththe extremes that people are going to now to have the perfect body I don't even want to know what the future holds!

nicko said...

These products make me laugh. Who in their right mind would purchase something loike this product. Many times on the commercials they aren't even the same person. They show pictures to get you to buy the product even if they are untrue. If a women wants to make her breast larger...I guess it's her own body and she can do what she wants with it but should we be happy with what God gave us? Even if they're smaller.